Eipä tuo juuri mielipidekirjoituksesta eroa:Tietty pari sivua sitten linkkaamani ars technican artikkeli väitti, että mainostajia palaa "poliittisen vipuvarren takia", eikä se ollut mielipidekirjoitus, vaan haastatteluihin pohjautuva.
Tykkään näihin katsoa aina taustan, saako sanojalta edes teoriassa neutraalia mielipidettä pihalle? Miten arvioisit, kun seinä on täynnä tämmöisiä ja demokraattifanitusta?But Lou Paskalis, chief executive of marketing consultancy AJL Advisory and a former media executive at Bank of America, said some marketers are likely to reallocate spending back to X as “political leverage,” such as if they were seeking government contracts. He added companies would seek to get in the “good graces of Elon,” who has been given a wide remit by Trump as co-head of a new Department of Government Efficiency.
“It could be seen as an official channel for White House communications,” said another advertising agency chief, adding that Trump’s victory has lent Musk new legitimacy as well as power over brands in sectors that could face new regulatory curbs from Trump.
“The high ground rarely kicks in if it’s an important channel,” said Shira Jeczmien, chief executive of Screenshot Media, the media and marketing group.
Others remain steadfast in their aversion, with one media director describing X as “a mess” adding: “Which brand will take the risk?”